Book Review: The Behavioral Investor

The Behavioral Investor (Amazon,) by Daniel Crosby had me nodding in agreement at every page. It is one of those books that produces your thoughts in print.

You are not built to be happy or to make good investment choices, you are built to survive and reproduce. Asking someone built for short-term survival to become a long-term investor is a bit like trying to paint a room with a hammer. You can do it, but it’s not pretty.

Successful investing is hard. It has more to do with controlling one’s own emotions than finding a superior strategy. Being mindful of our decision making process is half the battle won. The book has some good ideas on how we can be aware of when we are making poor decisions so that we can take a pause and reconsider.

Recommendation: Read it now!

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