{"id":1860071,"date":"2013-11-05T10:59:36","date_gmt":"2013-11-05T05:29:36","guid":{"rendered":"http:\/\/stockviz.biz\/index.php\/?p=1860071"},"modified":"2013-11-05T10:59:36","modified_gmt":"2013-11-05T05:29:36","slug":"investors-buy-more-following-a-cnbc-interview-conducted-by-an-attractive-anchorwoman","status":"publish","type":"post","link":"https:\/\/stockviz.biz\/index.php\/2013\/11\/05\/investors-buy-more-following-a-cnbc-interview-conducted-by-an-attractive-anchorwoman\/","title":{"rendered":"Investors buy more following a CNBC interview conducted by an attractive anchorwoman"},"content":{"rendered":"<p>Some of the academic research we follow here at StockViz show how bizarre human decision making is. Consider this fine example (<a href=\"http:\/\/papers.ssrn.com\/sol3\/papers.cfm?abstract_id=2339529\" target=\"_blank\">pdf<\/a>):<\/p>\n<ul>\n<li><span style=\"line-height: 15px\">Investors get excited by the pre-announcement of the interview and ramp shares higher:\u00a0from days -2 to 0 (interview day) firms experience a positive 4-factor abnormal return of <strong>1.62%<\/strong><\/span><\/li>\n<li>Then experience a negative abnormal return of <span style=\"color: #ff0000\"><strong>-1.08%<\/strong><\/span> over the next ten days.<\/li>\n<li>There is abnormal amount of trading by individual investors on days the CEO is interviewed by CNBC.<\/li>\n<li>They keep on buying if the interview was both carried out by attractive anchorwoman and was watched by more male viewers.<\/li>\n<\/ul>\n<p>It seems that we use a different head to trade when we see attractive women&#8230;<\/p>\n<h6 class=\"zemanta-related-title\" style=\"font-size: 1em\">Related articles<\/h6>\n<ul class=\"zemanta-article-ul zemanta-article-ul-image\" style=\"margin: 0;padding: 0;overflow: hidden\">\n<li class=\"zemanta-article-ul-li-image zemanta-article-ul-li\" style=\"padding: 0;background: none;float: left;vertical-align: top;text-align: left;width: 84px;font-size: 11px;margin: 2px 10px 10px 2px\"><a style=\"padding: 2px;text-decoration: none\" href=\"http:\/\/stylecaster.com\/attractive-people-job-interviews\/\" target=\"_blank\"><img decoding=\"async\" style=\"padding: 0;margin: 0;border: 0;width: 80px\" alt=\"\" src=\"http:\/\/i.zemanta.com\/208015870_80_80.jpg\" \/><\/a><a style=\"overflow: hidden;text-decoration: none;line-height: 12pt;height: 80px;padding: 5px 2px 0 2px\" href=\"http:\/\/stylecaster.com\/attractive-people-job-interviews\/\" target=\"_blank\">Do Attractive People Land More Job Interviews? New Study Says Yes<\/a><\/li>\n<li class=\"zemanta-article-ul-li-image zemanta-article-ul-li\" style=\"padding: 0;background: none;float: left;vertical-align: top;text-align: left;width: 84px;font-size: 11px;margin: 2px 10px 10px 2px\"><a style=\"padding: 2px;text-decoration: none\" href=\"http:\/\/metronews.ca\/voices\/she-says\/844678\/the-cheerleader-effect-pose-with-a-group-look-more-attractive-say-scientists\/\" target=\"_blank\"><img decoding=\"async\" style=\"padding: 0;margin: 0;border: 0;width: 80px\" alt=\"\" src=\"http:\/\/i.zemanta.com\/217809568_80_80.jpg\" \/><\/a><a style=\"overflow: hidden;text-decoration: none;line-height: 12pt;height: 80px;padding: 5px 2px 0 2px\" href=\"http:\/\/metronews.ca\/voices\/she-says\/844678\/the-cheerleader-effect-pose-with-a-group-look-more-attractive-say-scientists\/\" target=\"_blank\">The cheerleader effect: Pose with a group, look more attractive, say scientists<\/a><\/li>\n<\/ul>\n<div class=\"zemanta-pixie\" style=\"margin-top: 10px;height: 15px\"><img decoding=\"async\" class=\"zemanta-pixie-img\" style=\"border: none;float: right\" alt=\"\" src=\"http:\/\/img.zemanta.com\/pixy.gif?x-id=dc32af7d-7bde-4a86-85d7-bd01adbae29f\" \/><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Some of the academic research we follow here at StockViz show how bizarre human decision making is. Consider this fine example (pdf): Investors get excited by the pre-announcement of the interview and ramp shares higher:\u00a0from days -2 to 0 (interview day) firms experience a positive 4-factor abnormal return of 1.62% Then experience a negative abnormal &hellip; <\/p>\n","protected":false},"author":2,"featured_media":1860211,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-1860071","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-your-money","entry"],"_links":{"self":[{"href":"https:\/\/stockviz.biz\/index.php\/wp-json\/wp\/v2\/posts\/1860071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stockviz.biz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stockviz.biz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stockviz.biz\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stockviz.biz\/index.php\/wp-json\/wp\/v2\/comments?post=1860071"}],"version-history":[{"count":0,"href":"https:\/\/stockviz.biz\/index.php\/wp-json\/wp\/v2\/posts\/1860071\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stockviz.biz\/index.php\/wp-json\/wp\/v2\/media\/1860211"}],"wp:attachment":[{"href":"https:\/\/stockviz.biz\/index.php\/wp-json\/wp\/v2\/media?parent=1860071"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stockviz.biz\/index.php\/wp-json\/wp\/v2\/categories?post=1860071"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stockviz.biz\/index.php\/wp-json\/wp\/v2\/tags?post=1860071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}